Opens tomorrow at 10AM


Opens tomorrow at 10AM


Opens tomorrow at 10AM

The Power of Partnership

Combining both our assets and the ability to add authentic, custom elements, we deliver solutions to enhance your marketing platform and meet your business objectives.

Partnerships Built to be Legendary

We believe less is more when it comes to corporate partnerships. Less partners, better brands.

Gain exposure, credibility and relevance for your brand by associating with the NASCAR Hall of Fame and our vision to be the premier sports hall of fame, a leader in defining what it means to honor a sport and a defining destination asset for the Charlotte region.

Sponsorship Opportunities

Ways to partner with us:

  • Official Partner Status - Utilize the NASCAR Hall of Fame marks to engage our audience
  • Branding Entitlement - Own and brand an interactive portion of our highly-rated visitor exhibits and interactives
  • Promotions - Drive to retail campaigns, appearances and sweepstakes
  • Activation - NASCAR Hall of Fame Plaza, onsite tabling
  • Community - Education, Military, Foundation
  • Media - Digital and Social
  • Hospitality - Memberships, Group Nights, Private Events

Our Partners

"The NASCAR Hall of Fame provides us with a unique opportunity to recognize heroic first responders alongside the greatest and most legendary names to ever compete in NASCAR. This ownable platform is a wonderful complement to our NASCAR series entitlements, track sponsorships, and our team and driver relationships."

- Phil Kurze, Vice President of Motorsports, Whelen Engineering Company, Inc.

NHOF Partners

About the NASCAR Hall of Fame

Distinct entertainment attraction honoring the history and heritage of NASCAR

Showcases more than 850 artifacts and 50 interactive exhibits

Over 150,000 visitors from all 50 states in 2018

300 events held annually

Hosted more than 17,000 students for educational programming in the Hall in 2018


Interested in learning more about our sponsorship opportunities? Complete this form and our team will be in touch.

Contact our Team

NASCAR Hall of Fame
Joe Fontanetta

Joe Fontanetta

Corporate Partnership Manager 704-654-4447 Email